TOP Strategies For Job Interviews

What is the STAR method when interviewing?

Job interviews can be a challenging experience, but with the right preparation and strategy, you can maximize your chances of success. Here are some top strategies for excelling in job interviews:

Before the Interview

  1. Research the Company: Know the company’s mission, values, products, and culture. This will not only help you answer questions but also show that you’re genuinely interested in the company.
  2. Understand the Role: Be sure to understand the job description, responsibilities, and what skills are required.
  3. Practice Common Questions: Prepare answers for commonly asked questions. Make sure your answers are clear, concise, and focused on your achievements.
  4. Dress Appropriately: Your attire should match the company culture, but when in doubt, it’s better to be overdressed than underdressed.
  5. Prepare Questions: Have a list of questions to ask the interviewer. This shows that you are engaged and have done your homework.
  6. Know Your Resume: Be prepared to discuss anything that you’ve put on your resume. Any project, skill, or experience listed could be a topic of conversation.
  7. STAR Technique: Practice answering behavioral questions using the Situation, Task, Action, Result format. This technique helps to frame your responses in a clear, logical manner.

During the Interview

  1. Be on Time: Arriving late makes a bad first impression. Aim to arrive at least 15 minutes early.
  2. First Impressions Count: A firm handshake, eye contact, and a smile can set a positive tone for the rest of the interview.
  3. Listen Carefully: Make sure you understand the question before you start answering, and don’t be afraid to ask for clarification.
  4. Stay Calm and Composed: Maintain good posture, and don’t fidget. Nervousness is normal, but excessive fidgeting can be distracting.
  5. Be Honest but Tactful: If you don’t know the answer to a question, it’s better to admit it than to bluff.
  6. Stay Positive: Speak positively about your experiences and previous employers.
  7. Use Your Prepared Material: Use the research and practice you’ve done to guide your answers, but don’t sound rehearsed.

After the Interview

  1. Send a Thank-You Email: Within 24 hours, send a thank-you note expressing gratitude for the opportunity to interview and reiterating your interest in the position.
  2. Follow-Up: If you haven’t heard back within the timeline given, it’s appropriate to send a polite follow-up email.
  3. Reflect and Learn: Regardless of the outcome, each interview is an opportunity to improve. Take note of what went well and what didn’t, and use that knowledge for future interviews.
  4. Keep Applying: Don’t stop your job search until you have a confirmed offer. Even if you feel that the interview went well, it’s important to keep your options open.

What is the STAR method when interviewing?

The STAR method is a structured manner of responding to a behavioral-based interview question by discussing the specific Situation, Task, Action, and Result of the situation you are describing. This technique helps you provide a well-organized, concise, and complete answer, ensuring you cover all the key elements the interviewer is looking for.

Here’s how it breaks down:

S: Situation

Describe the context within which you performed a task or faced a challenge at work or in a previous job experience. Set the stage for the interviewer with relevant details. For example, did this happen when you were working on a group project, or were you tasked with solving a particularly challenging problem?

  • Example: “In my previous job as a marketing coordinator, we were facing declining engagement on our social media channels.”

T: Task

Next, explain the specific Task you had to complete. What responsibility were you given? What was the problem or challenge you were trying to solve?

  • Example: “My task was to analyze user engagement metrics and develop a strategy to improve these numbers.”

A: Action

After setting up your task and the situation, describe the specific Actions you took to complete the task or solve the problem. Use a lot of detail here; this is the ‘meat’ of your answer.

  • Example: “I conducted a thorough analysis of our social media metrics and noticed that user engagement spiked when we posted video content. I decided to focus on video marketing. I researched and proposed three different video campaigns, each aimed at increasing user engagement. After getting approval, I coordinated with our creative team to produce these videos.”

R: Result

Finally, describe the Results you achieved. What happened as a result of the actions you took? Try to quantify these results whenever possible, using data like percentages, time saved, or an increase in revenue, to show the impact of your actions.

  • Example: “As a result of the new video campaigns, social media engagement increased by 40% within two months, and we also saw a 20% uptick in the click-through rate on our marketing emails.”

The STAR method can help you prepare for interviews by encouraging you to think about examples from your past work experience. By rehearsing your stories using the STAR framework, you can go into your interviews well-prepared to answer behavioral questions in a clear and compelling way.

Best Companies to Work For

Here are some categories of companies that many consider to be among the top to work for, based on various criteria:

Tech Giants

  • Google: Known for its innovation, work-life balance, and benefits.
  • Apple: Offers competitive salaries and a culture of innovation.
  • Microsoft: Known for job security, benefits, and a culture that encourages learning.

Financial Firms

  • Goldman Sachs: Known for high salaries and competitive, high-achieving culture.
  • JPMorgan Chase: Offers a variety of career paths and a focus on employee development.


  • McKinsey & Company: Renowned for its intellectually stimulating work and network of influential alumni.
  • Boston Consulting Group (BCG): Known for its focus on employee development and client impact.


  • Johnson & Johnson: Offers job stability and a wide range of career paths in healthcare.
  • Pfizer: Known for its research opportunities and competitive benefits.

Consumer Goods

  • Procter & Gamble (P&G): Offers career development and stability.
  • Unilever: Known for sustainability efforts and a diverse product range.


  • LVMH: Offers careers in the luxury retail sector with a focus on brand legacy.
  • Amazon: Known for its fast-paced environment and opportunities for rapid career advancement, though it’s also known for a demanding work culture.


  • SpaceX: For those interested in aerospace, it offers a unique opportunity to work on cutting-edge technology.
  • Disney: Offers a range of careers in entertainment and a widely admired corporate culture.
  • Salesforce: Known for its positive corporate culture and focus on employee well-being.